$71 Million Goal for 2011 United Way Fundraising Campaign

From the United Way of Greater St. Louis blog and photo journal.

On September 7, Campaign Chair Danny Ludeman of Wells Fargo Advisors officially announced United Way of Greater St. Louis’ goal for its 2011 fundraising campaign is $71 million. Ludeman addressed more than 300 people at the kickoff event at Lumen in St. Louis. This  goal is the largest percent increase in years.

United Way of Greater St. Louis President Gary Dollar notes, “It is important to remember the goal is about a number, but it is not a dollar number. The goal is about the number of people who can be helped through the generosity of the community. With more than 80% of our partner agencies reporting an increase in the demand for their services, with the St. Louis Area Food Bank and food pantries across the region reporting near record demands for food and near record lows in the food on their shelves, and with agencies finding it more difficult to generate resources, the Board felt it imperative to ask those who can to do more to help meet the needs of our neighbors.”

There are a growing number of people who need help in St. Louis and the United Way Board established this ambitious goal in an attempt to try and help the people who need it most. The Board encourages the community to respond by supporting this year’s campaign at whatever level you can.

With generous support through individual and corporate donations, United Way of Greater St. Louis is able to invest more than $1 million each week in the community to help one in three people through more than 170 local agencies it funds.

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